Vita / Personal Data

Vorbereitung der Muße-Plattform; Studien & Ausbildungen für das sog. Muße-Buch.

EUROPEAN DESIGN AWARD (bronze) for `ANNA – countess of Meran' = 1st book
of own publication 'edition musze' in May. Optic concept/style: Uta G. Art Director:
DI Gerhard Andraschko / Linie3. 2nd edition sold out. Last pieces:

To consolidate her muße [musze] ambitions as well as her grown therapeutic knowledge
she spends a year of health & wellness educations in Germany – completed as graduated
Ayurvedic masseuse, Yoga therapist and meditation teacher (awareness trainer).
Latest and on going: psychological astrology. 

Several print stories & interviews for German weekly magazine DIE ZEIT as well as film
cuts and backstage movies about artists, actors and musicians on Salzburg Festival 2011.

Presentation of the book ‘ANNA – Gräfin von Meran‘ produced by her own publishing 
company ‘edition musze‘: Austria’s most famous love story between the postmaster’s 
daughter Anna Plochl from the town of Aussee & Archduke Johann of Austria, the
visionary Habsburg prince, brother of the emperor. A precious book in Biedermeier 
style with padded and embossed cover, printed on original Gmund handmade paper. 

2008 - 2009
Preparations for the revival of the famous cult magazine THE MANIPULATOR
© Moser & Colby,

Establishing of online platform, which will be complemented by the
edition musze books, accessoirs & design objects.

Organised and hosted the Salzburg Festival Salon Evenings in Max Reinhardt’s Castle
Leopoldskron in August 09, as well as six ‘Witty Round-Table Discussions’ & Salon
Evenings during Salzburg Biennale in March for the Panorama-Bar & Restaurant M32, and the Arthotel Blaue Gans,

Co-editor-in-chief & author for new art magazine GAENSEHAUT,
Author for publishing house TENEUES – Michael Poliza, ANTARTIC.

Developed new concept for SALON – an art magazine about Salzburg Festival.
Editor-in-chief, head of marketing, author & photographer.

Hosted salon evenings in Max Reinhardt’s Castle Leopoldskron as part of Salzburg
Festival’s series ‘poet-in-residence’.

2005 - 2006
Freelance journalist for the German magazines QVEST & PARK AVENUE as well as
for daily newspaper SUEDDEUTSCHE. Book Author for publishing house TENEUES –
Michael Poliza, Africa & Gabo, BIG SHOTS.

Ad sales, marketing, chief correspondent & author for PART#1, new art-magazine
about Salzburg Festival.

Filmed, directed & edited the making of CROWN PRINCE RUDOLF – an International
TV production by director Robert Dornhelm in Vienna for Austrian public TV station
ORF & the other EU partners.

Public relations & coordination for the Austrian interactive theatre production ALMA
Mahler-Werfel in downtown Los Angeles. Also represented the production’s main
sponsor Swarovski.

2002 – 2003
Filmed, directed and edited two TV documentaries/ CLOSE-UP star portraits for the

Austrian public TV station ORF about Salzburg Festival’s historic theatre Jedermann
as well as the famous ‘face of Austria’ / model Cordula Reyer shooting in India and
a further short film about Peter Gabriel on tour for German public TV MDR.

1999 - 2001
HELKON MEDIA AG film production & distribution company in Munich. Built up the
international communication, PR, press work & marketing for the company’s IPO.
Personal coaching for CEO Werner Koenig until his early death in 2001.

1993 - 1999
Representation of Austrian actor/director Klaus Maria Brandauer.

1992 - 1996
Founded own press & PR agency, GOSSIP in Munich. Clients included RED BULL,
well as actors & artists.

Set photography in Sicily during European co-production of feature film 'Mario &
the Magician' based on Thomas Mann’s novel – directed by Klaus Maria Brandauer.

1986 - 1991
Hannes Schmid Photostudios, Zurich, Switzerland. Photo assistant, casting & production
for clients such as GAULOISES, JETSET, KENZO. Author for Photo-Book about Hawaii.

Freelance journalist for GRUNER & JAHR publishing house, Hamburg, Germany – writing
for STERN & SPORTS as well as for Condé Nast’s VOGUE, then ELLE, MAX, HARPER’S
BAZAAR & FORBES! Main focus of all journalistic work on portraits of artists, actors
and people from cultural fields.

1983 – 1986
EILER & RIEMEL/BBDO advertising agency, Munich, Germany. Photo assistant,
copywriter & creative director for clients such as MINOX camera, VOLVO,


Received Art Directors Club Awards for Langenscheidt and Penthouse 1984.

European Design Award 2011 for 1st publication in own 'edition musze' –
'ANNA – countess of Meran'. 


Graduation from secondary school after passing university qualification exams.
1981 - 1983
Journalistic training to editor level in all departments.
1983 - 1984
Studies of dance & ballet in Munich @ JESSICA IWANSON modern dance school.
Also studies of sports @ Stuttgart Sports College - trainer license.
Massage & therapeutic Body Work Educations on Maui, Hawaii.
Seminar in screenplay writing & film directing @ film academy in Cologne, Germany.
Diplomas for Ayurvedic massage, Yoga therapy & meditation teacher.