Vita / Personal Data

2011-2012
Vorbereitung der Muße-Plattform; Studien & Ausbildungen für das sog. Muße-Buch.

2011
EUROPEAN DESIGN AWARD (bronze) for `ANNA – countess of Meran' = 1st book
of own publication 'edition musze' in May. Optic concept/style: Uta G. Art Director:
DI Gerhard Andraschko / Linie3. 2nd edition sold out. Last pieces: www.musze.at

To consolidate her muße [musze] ambitions as well as her grown therapeutic knowledge
she spends a year of health & wellness educations in Germany – completed as graduated
Ayurvedic masseuse, Yoga therapist and meditation teacher (awareness trainer).
Latest and on going: psychological astrology. 
_

2010
Several print stories & interviews for German weekly magazine DIE ZEIT as well as film
cuts and backstage movies about artists, actors and musicians on Salzburg Festival 2011.
See www.musze.tv

Presentation of the book ‘ANNA – Gräfin von Meran‘ produced by her own publishing 
company ‘edition musze‘: Austria’s most famous love story between the postmaster’s 
daughter Anna Plochl from the town of Aussee & Archduke Johann of Austria, the
visionary Habsburg prince, brother of the emperor. A precious book in Biedermeier 
style with padded and embossed cover, printed on original Gmund handmade paper. 
see: www.musze.at 

2008 - 2009
Preparations for the revival of the famous cult magazine THE MANIPULATOR
© Moser & Colby, www.themanipulator.eu.

Establishing of online platform www.musze.at, which will be complemented by the
edition musze books, accessoirs & design objects.

Organised and hosted the Salzburg Festival Salon Evenings in Max Reinhardt’s Castle
Leopoldskron in August 09, as well as six ‘Witty Round-Table Discussions’ & Salon
Evenings during Salzburg Biennale in March for the Panorama-Bar & Restaurant M32,
www.m32.at and the Arthotel Blaue Gans, www.blauegans.at.

Co-editor-in-chief & author for new art magazine GAENSEHAUT, www.blauegans.at.
Author for publishing house TENEUES – Michael Poliza, ANTARTIC.

2007
Developed new concept for SALON – an art magazine about Salzburg Festival.
Editor-in-chief, head of marketing, author & photographer.

Hosted salon evenings in Max Reinhardt’s Castle Leopoldskron as part of Salzburg
Festival’s series ‘poet-in-residence’.

2005 - 2006
Freelance journalist for the German magazines QVEST & PARK AVENUE as well as
for daily newspaper SUEDDEUTSCHE. Book Author for publishing house TENEUES –
Michael Poliza, Africa & Gabo, BIG SHOTS.

Ad sales, marketing, chief correspondent & author for PART#1, new art-magazine
about Salzburg Festival.

Filmed, directed & edited the making of CROWN PRINCE RUDOLF – an International
TV production by director Robert Dornhelm in Vienna for Austrian public TV station
ORF & the other EU partners.

2004
Public relations & coordination for the Austrian interactive theatre production ALMA
Mahler-Werfel in downtown Los Angeles. Also represented the production’s main
sponsor Swarovski.

2002 – 2003
Filmed, directed and edited two TV documentaries/ CLOSE-UP star portraits for the

Austrian public TV station ORF about Salzburg Festival’s historic theatre Jedermann
as well as the famous ‘face of Austria’ / model Cordula Reyer shooting in India and
a further short film about Peter Gabriel on tour for German public TV MDR.

1999 - 2001
HELKON MEDIA AG film production & distribution company in Munich. Built up the
international communication, PR, press work & marketing for the company’s IPO.
Personal coaching for CEO Werner Koenig until his early death in 2001.

1993 - 1999
Representation of Austrian actor/director Klaus Maria Brandauer.

1992 - 1996
Founded own press & PR agency, GOSSIP in Munich. Clients included RED BULL,
REEMTSMA, BOGNER, VIVIENNE WESTWOOD, SAT1+DSF German TV stations as
well as actors & artists.

1991
Set photography in Sicily during European co-production of feature film 'Mario &
the Magician' based on Thomas Mann’s novel – directed by Klaus Maria Brandauer.

1986 - 1991
Hannes Schmid Photostudios, Zurich, Switzerland. Photo assistant, casting & production
for clients such as GAULOISES, JETSET, KENZO. Author for Photo-Book about Hawaii.

Freelance journalist for GRUNER & JAHR publishing house, Hamburg, Germany – writing
for STERN & SPORTS as well as for Condé Nast’s VOGUE, then ELLE, MAX, HARPER’S
BAZAAR & FORBES! Main focus of all journalistic work on portraits of artists, actors
and people from cultural fields.

1983 – 1986
EILER & RIEMEL/BBDO advertising agency, Munich, Germany. Photo assistant,
copywriter & creative director for clients such as MINOX camera, VOLVO,
LANGENSCHEIDT, PENTHOUSE, ETIENNE AIGNER, BOGNER.

Awards

Received Art Directors Club Awards for Langenscheidt and Penthouse 1984.

European Design Award 2011 for 1st publication in own 'edition musze' –
'ANNA – countess of Meran'. 


Education

1981
Graduation from secondary school after passing university qualification exams.
1981 - 1983
Journalistic training to editor level in all departments.
1983 - 1984
Studies of dance & ballet in Munich @ JESSICA IWANSON modern dance school.
Also studies of sports @ Stuttgart Sports College - trainer license.
1990
Massage & therapeutic Body Work Educations on Maui, Hawaii.
1991
Seminar in screenplay writing & film directing @ film academy in Cologne, Germany.
2011
Diplomas for Ayurvedic massage, Yoga therapy & meditation teacher.